Friday, December 23, 2011

Specialty Dessert is our Specialty.

The holidays are classically a great time for bakeries. People have grand dreams of creating their own delicious desserts at home, and many do, but many just can’t! I don’t know if time or talent is the bigger problem…fear or flavor…but regardless, it’s a great time to be a baker, especially when offering the items that even people who do bake can’t or are afraid to try to bake, the specialty items, which include pate a choux, cannoli’s, chocolates, custards and puddings, anything with pastry cream, puff pastry or layers really. 
 
Overall, for the year ending August 27th, 2011 in-store bakery sales of specialty desserts increased over 5% from last year! The good news is that the biggest sales jump is Valentines Day, so there is still time to prepare! The second piece of good news is that the winter holidays were healthy, so hopefully, you just had a great week! Mothers Day was excellent last year too…and the biggest sellers outside of specialty desserts were flowers. Candy was very popular, as was chocolate dipped fruit but éclairs and cannoli’s were the top sellers! 

To continue reading the article where the information comes from, click here. There are a few bar graphs that show interesting sales numbers of desserts broken down by type, and information of sales by region of the country. And, for more information on how you can make your life easier with some instant pastry cream, golden eclaire mix, and fillings of all sorts, head over to the web page, and for questions, give the office a call at (800)-443-1260. We have a fresh New Year ahead of us, let’s make it the best one yet! Keep an eye out for some news here on the blog, and make sure you sign up to be a member. We are going to offer some deals for members only, so sign up here then head on over and like us on facebook. I'll see you one more time before the New Year!


Happy Holidays to everyone!


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